Creative Designer (Copywriter)

Position: Creative Designer -  Digital with Copywriter background

Employment Status: Project based (1 year)

Reports to: Assistant Manager / Manager - Graphic Design

Company Overview:

MR DIY Philippines is a leading retail company in the Philippines, offering a wide range of affordable and highquality household and lifestyle products. With over 800+ stores nationwide, we are committed to providing our customers with the best shopping experience.

We are seeking a talented and imaginative Creative Designer to join our dynamic team! In this role, you will be producing digital-first assets (static, GIFs, and short-form videos 630s) tailored for Meta, TikTok, YouTube, and Google. This role focuses on execution and adaptation, ensuring assets are on-brand, technically sound, and campaign-ready contributing directly to MR.DIYs digital-first creative impact. 

Key Responsibilities 

• Execute production of digital-first creative assets (static, GIFs, short-form video). 

• Adapt concepts from Creatives Assistant Manager into platform-ready formats. 

• Provide copywriting support (captions, scripts, short copy). 

• Ensure all outputs meet platform specs and brand guidelines. 

• Deliver files on time for campaign and media schedules. 

• Maintain and update digital creative asset library. 

• Actively support Creative reviews, brainstorms, and optimizations. 

Key Result Areas (KRAs) & KPIs 

1. Creative Output & Quality 

Deliver 100% of executional assets per campaign as assigned. 

• Maintain <10% revision rate after first submission. 

• Ensure all assets are aligned with the Creative Assistant Managers concept direction. 

2. Platform-Led Relevance & Innovation 

Produce 3 platform-compliant asset versions per campaign (e.g., TikTok, Meta, YouTube, Google). 

• Provide 1 suggestion per campaign for creative improvements or adaptations. 

3. Timeliness & Execution Ownership 

• 100% on-time delivery of assigned creative assets. 

• Zero campaign delays due to asset readiness. 

4. Performance Contribution 

Support Assistant Manager in testing creatives by providing accurate, ready-to-launch variations. 

• Contribute to campaigns that achieve 10% uplift vs baseline boosted posts. 

• Ensure all delivered assets are optimized for performance benchmarks (CTR, ER, VTR). 

5. Collaboration & Process Excellence 

• Positive quarterly feedback from Assistant Manager and Digital team on support and responsiveness. 

• Adhere to Creative team workflows and SOPs with zero missed checkpoints. 

• Active participation in brainstorms and campaign creative reviews. 

Ideal Candidate Profile 

• Background: ~3 years in digital design, copywriting, or content production. Agency or in-house creative team background preferred. 

Skills: 

• Strong executional skills in design, GIF, and short-form video editing. 

• Basic but solid copywriting ability for captions and scripts. 

• Familiarity with platform specs (Meta, TikTok, YouTube, Google). 

• Proficiency in creative tools (Adobe Suite, Canva, CapCut, etc.). 

• Detail-oriented, organized, deadline-driven. 

• Mindset: Execution-focused, collaborative, eager to learn, and proactive in delivering high-quality outputs that support bigger campaign ideas. 

Join our team at MR DIY Philippines and be a part of a dynamic and growing company. We offer competitive salary and benefits, as well as opportunities for career growth and development. If you have a passion for design and want to make a difference in the retail industry, apply now!