Digital Marketing Coordinator

NAMED COLLECTIVE

NAMED COLLECTIVE was launched with a clear mission: to redefine streetwear for a new generation. A brand, a community, a revolution call it what you want - just make sure you dont sleep on it.

We're a community before brand - dialogue, innovation, and genuine connection are the essence of NAMED COLLECTIVE. Together with our fiercely supportive community, we're co-creating streetwear for today and the future - a guiding light for those who refuse to blend in.

NAMED COLLECTIVE has over 1.5m highly engaged community members and customers on our socials and has already generated profitable 15x growth over the past 4 years. We're only scratching the surface of what's possible for the brand internationally, with 35% of sales in the UK, 35% in the USA, and 30% across the rest of the world from our one eCommerce store.

WHO R U?

OBSESSED WITH DIGITAL: You're fluent in digital channels and social platforms, with a natural curiosity for how content, creative, and performance intersect.

DATA DRIVEN WITH A CREATIVE EYE: You love diving into data, spotting trends, and turning insights into smarter, sharper campaigns, especially when it comes to testing and optimising creatives.

PASSIONATE: You're incredibly passionate about all areas of digital marketing and feel excited by the prospect of driving loyalty and retention.

ELEVATOR: You're ready to be a key part of this growing team and impact the continued elevation of all elements of the brand vision!

THE ROLE

• Set up, manage, and optimise digital marketing campaigns across multiple channels, including Meta, TikTok, Google, CRM and new channels, helping to ensure campaigns are well-optimised and driving ROAS.

• Drive creative and content optimisation by planning and implementing A/B tests on ad visuals, messaging, formats, and landing experiences to continuously improve campaign performance and engagement.

• Work with the wider team to test and analyse different content types and creative approaches across channels.

• Support with building and maintaining audience lists and lookalike segments across platforms.

• Explore new channels, new formats for growth and contribute to enhancing the full community experience across paid, CRM, and retention touchpoints.

• Track and report on campaign results using dashboards; support the team with regular performance summaries and learnings.

• Stay updated on industry trends, digital marketing best practices and emerging technologies, and continuously seek ways to innovate and improve our digital marketing strategies.

• Partner with the Community Experience team to monitor community feedback and behaviour to continuously optimise digital strategies and improve overall customer satisfaction.

• Support the implementation of SEO activities under the guidance of the Digital Marketing Manager.

A GOOD FIT

• A genuine love for the brand and understanding of our mission

• A passion for creativity, content creation, and understanding what resonates with audiences across digital channels.

• 2+ years of experience working in Digital Marketing, ideally within a fast-paced environment

• Hands-on experience setting up and managing paid campaigns across Meta, TikTok, and Google platforms

• Experience executing CRM campaigns; familiarity with Klaviyo is a strong plus.

• Familiarity with Google Analytics and platform dashboards to track website performance and campaign results.

• Positive attitude and the ability to keep up with a fast-paced environment

• High level of attention to detail and focus

• Highly organised, self-sufficient with an ability to prioritise and drive multiple projects simultaneously

• Excellent communication skills, both verbal and written

• Based in London

• Eligible to work in the UK

Beneficial:

• e-Commerce or Digital marketing degree or qualification