Communications & PR Specialist

For one of our multinational clients

communications & pr specialist

Department: Media Network Marketing Department

MANAGER: Communications Manager

Responsibility

PURPOSE OF THE JOB:

As a Communications & PR Specialist, you will be the PR force behind Our client Egypt. You will be responsible for driving our influencers relations, building & maintaining close relationships with SOLs (social opinion leaders), planning & executing PR campaigns, and writing & editing press releases. Youre always up to date with the latest social media trends & youre able to use these platforms to reach & engage with target audiences, pitching stories to journalists, and playing a crucial role in shaping the brand image and captivating stories to our target audience.

kEY RESPONSIBILITIES:

1. Develop and maintain relationships with relevant influencers & manage influencer campaigns that align with Our clients values.
2. Write and edit clear, concise, and persuasive copies for press releases.
3. Always up to date with the latest social media platforms and trends, with the ability to use these platforms to reach and engage with the target audience.
4. Plan, create, and execute successful influencer marketing campaigns.

Requirements

• Minimum 3 years of experience in a PR agency, or a related field with a focus on PR and influencer marketing.
• Strong writing & editing skills.
• Excellent communication skills. They should be able to communicate effectively with both internal and external stakeholders, including journalists, influencers.
• A creative and strategic mindset. They should be able to think outside the box and come up with innovative ways to reach and engage with target audiences.
• A strong understanding of PR and media relations. They should understand how to pitch stories to journalists, and how to manage media relations during a crisis.
• Have a network of influencers and media relations.