Marketing and Design Assistant
Job Description:
Marketing & Design Assistant
Location: Fully Remote — South Africa
Working Hours: UK business hours
Experience Level: Mid-level, generalist marketing/design background
About the Role
We're recruiting on behalf of a marketing agency for a Marketing & Design Assistant to take over a varied, multi-skilled role spanning website design, email marketing, cold email copywriting, GoHighLevel CRM management, and general design/marketing support across multiple client accounts.
This is a broad, hands-on role suited to someone comfortable switching between website builds, email campaigns, copywriting and CRM workflows — rather than a specialist in just one area.
Key Responsibilities
Google Business Profile Posts
- Create and design Google Business Profile posts for client accounts based on keywords/topics supplied by the Account Manager.
- Adapt content and templates to suit each client's business and branding.
- Make amendments to posts or designs as requested.
Website Design & Updates
- Design new websites and pages, and update existing ones, primarily using WordPress and Elementor/Elementor Pro.
- Update images, text, buttons, sections and other page elements.
- Ensure sites are visually consistent with client branding and fully responsive across desktop, tablet and mobile.
- Turn existing designs or briefs into finished, professional pages.
- Some experience with website builders outside WordPress/Elementor (e.g. Wix) is preferred.
Email Marketing (Client Account Management)
- Manage end-to-end email marketing for an e-commerce client, including:
- Campaigns: creating newsletters, promotions and product-focused emails; planning send times; reviewing performance.
- Automations: building and improving automated sequences (e.g. abandoned basket flows) triggered by customer behaviour.
- Forms/List Growth: managing website sign-up forms/pop-ups and monitoring conversion rates.
- Focus on increasing email-driven revenue, maintaining list health, and improving results based on performance data.
Cold Email / Outbound Copywriting
- Write and improve cold email copy and subject lines to increase positive reply rates (not send volume).
- Review existing sequences, develop new messaging approaches, and plan A/B tests.
- Hand over finished copy, sequence structure and testing plans to the team member responsible for implementation; not responsible for building or amending live campaigns directly.
GoHighLevel (GHL) – CRM & Workflows
- Set up and manage workflows/automations within client GHL sub-accounts.
- Upload and organise leads/contacts, ensuring they enter the correct campaigns.
- Amend existing workflows and troubleshoot smaller issues as needed.
SEO Reporting
- Review and correct SEO reports generated via the agency's reporting system, investigating and fixing errors before reports are sent to clients.
General Design & Marketing Support
- Handle ad-hoc design and marketing tasks — graphics, templates, marketing materials, small website amendments — across various client accounts.
- Manage a varied daily workload, prioritise effectively, and ask questions when briefs are unclear.
What We're Looking For
Essential
- Experience with WordPress and Elementor/Elementor Pro.
- Website design skills, including responsive design.
- Basic graphic design ability and experience creating templates.
- Email marketing experience — campaigns, automations and list/form management.
- Marketing and cold email copywriting skills.
- Understanding of email performance metrics.
- Comfortable managing multiple clients and tasks simultaneously.
- Able to work from briefs/instructions and flag questions proactively.
Advantageous
- Experience with Wix or other website builders.
- Google Business Profile / SEO-focused content experience.
- GoHighLevel or comparable CRM/workflow automation experience.
- Familiarity with SEO reporting tools.
Remote Work Requirements
Applicants must:
- Be based in South Africa.
- Have a reliable laptop or PC.
- Have stable internet and backup power.
- Have a quiet workspace and be available during UK business hours.
Required Skills:
Reports Performance Newsletters Data Messaging BASIC Support Internet Performance Metrics Graphics Templates Copywriting SEO Branding Email Marketing Recruiting Instructions CRM Forms E-commerce Metrics Campaigns Graphic Design Account Management WordPress Automation Materials Email Testing Planning Design Business Marketing Management