Job Openings
Director of Commerce & Marketing - CHMO
About the job Director of Commerce & Marketing - CHMO
PHRS Hospitality Experts is recruiting an experienced Director of Commerce & Marketing for a prestigious international luxury hotel in Santiago, Chile.
This executive leadership position will oversee the property's integrated commercial strategy, driving revenue growth, market positioning, profitability and long-term business performance.
Key Responsibilities
- Develop and execute the hotel's overall commercial strategy, integrating Sales, Marketing, Revenue Management and Distribution.
- Drive revenue growth and optimize RevPAR, ADR, occupancy, total revenue, GOP and market share.
- Lead, mentor and develop high-performing commercial teams.
- Oversee annual commercial budgets, business plans, marketing strategies and revenue forecasts.
- Identify business opportunities across Corporate, MICE, Leisure and luxury lifestyle segments.
- Strengthen brand positioning through strategic partnerships, marketing initiatives and public relations.
- Collaborate with Operations and Finance to ensure alignment between commercial objectives and overall hotel performance.
- Represent the property at international trade shows, industry events and strategic business meetings.
Candidate Requirements
- Minimum 5–7 years of sales leadership experience within luxury hospitality, preferably with international hotel brands.
- Proven ability to lead commercial teams and implement successful revenue-generating strategies.
- Strong understanding of Sales, Marketing, Revenue Management and Distribution.
- Experience across Corporate, MICE and Leisure market segments.
- Excellent financial acumen, analytical skills and strategic decision-making abilities.
- Strong business development, negotiation and key account management skills.
- Fluency in English and Spanish is required.
- Willingness to travel internationally when required.
- A degree in Hospitality Management, Business Administration, Marketing or a related field is preferred.
Apply Now
If you are a commercially driven hospitality leader looking for your next executive challenge, we invite you to apply.