Influencer Partnerships Executive

Key Responsibilities

• Creator Partnerships & Development

• Identify and engage culturally relevant creators across lifestyle, comedy,
• entertainment, and more, for our business needs and campaigns
• Support or lead creator onboarding, career development plans, and growth consultations.
• Build strong relationships with creators, understand their content, and help align them with brand opportunities.
• Plan and execute creator engagement initiatives (e.g. workshops, gifting, networking events).

• Campaign & Execution

• Coordinate or oversee end-to-end creator campaign execution: from talent shortlist and briefing, to negotiation, content review, and performance tracking.
• Collaborate closely with internal teams (Sales, Creative, Production) to ensure timely and quality delivery.

• Performance & Insights
• Track creator performance across platforms like IG, TikTok, and YouTube.
• Support or lead monthly reporting and campaign reviews to derive insights and refine future strategies.
• Maintain accurate creator data and dashboards

Key Qualifications:

• 1 to 2 years of experience in influencer marketing, digital marketing, social media, or talent management.
• Strong project coordination and communication skills.
• Comfortable with digital tools like Google Workspace, Monday.com, Slack, and Excel.
• Proactive, organised, and eager to learn about the creator space.
• Has agency experience
• Platform experience (Tiktok)
• Familiar with FMCG (Beauty&Wellness) Industry