About the job Real Estate Head of Sales
We are seeking a dynamic and results-driven Head of Sales to lead and scale our revenue organization across a diversified real estate portfolio, including high-end residential (vertical and horizontal), commercial developments, industrial parks, and mixed-use communities.
This executive will define and execute the overall sales strategy, ensuring aggressive yet sustainable revenue growth while building and leading high-performing sales teams. The role requires strong executive presence to represent the company before investors, brokers, institutional partners, and high-net-worth clients.
The ideal candidate has successfully led multi-project sales portfolios within established real estate developers and brings deep market intelligence, commercial acumen, and mature leadership capability.
Key Responsibilities
Sales Strategy & Revenue Leadership
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Develop and execute integrated sales strategies across multiple project categories
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Drive sell-out performance from pre-launch to RFO
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Lead pricing strategy, absorption modeling, and revenue forecasting
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Align sales plans with overall market positioning and brand strategy
Portfolio Sales Oversight
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Oversee simultaneous sales performance across:
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High-end residential (vertical condominiums)
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Horizontal subdivisions / house and lot
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Commercial office and retail developments
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Industrial and land projects
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Ensure each asset class has a tailored go-to-market strategy
Organizational Leadership
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Build, mentor, and lead Sales Directors, Sales Managers, and broker networks
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Drive a performance-based culture supported by clear KPI systems
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Develop succession plans within the sales organization
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Standardize sales processes and governance across projects
Broker & Channel Management
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Strengthen relationships with top broker groups and institutional sales channels
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Expand distribution networks locally and internationally (including OFW channels)
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Oversee incentive programs and productivity structures
Market Intelligence & Commercial Insight
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Conduct competitor benchmarking and demand analysis
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Adjust pricing and sales strategies based on macroeconomic and sector trends
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Provide data-driven strategic recommendations to the Executive Committee
Executive Representation
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Represent the company in investor briefings, industry events, and key negotiations
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Present sales performance reports to the Board and Senior Leadership
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Maintain executive-level relationships with high-net-worth clients and strategic partner
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Bachelor’s Degree in Business, Real Estate, Marketing, or related field
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MBA or executive leadership training preferred
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15+ years of progressive experience in real estate sales
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At least 7–10 years in senior leadership roles
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Proven experience handling multiple project types simultaneously
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Track record of achieving large-scale revenue targets (multi-billion peso portfolios preferred)
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Strong broker network and institutional relationships
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Exceptional executive presence and communication skills