User Operation Specialist (Community Operation)

Responsibilities

1. Content Planning and Execution: Develop and implement monthly content calendars tailored to the characteristics of each platform, produce high-quality text and image content, short videos (Reels/short videos), and interactive materials, highlighting product features and user experience.
2. Community Interaction and Growth: Maintain official accounts on a daily basis, actively interact and reply to fans, plan interactive activities (such as UGC collection, topic challenges), and enhance fan activity and loyalty.
3. Data Monitoring and Optimization: Track key indicators on each platform (interaction rate, fan growth, content performance, etc.), regularly review and propose content and strategy optimization suggestions.
4. Cross-departmental Collaboration: Work closely with product, marketing, and sales teams to synchronize new product information and market activities, ensuring consistency between social media content and brand strategy.

Requirements

1. 1-3 years of social media operation experience, familiar with Instagram, TikTok, Facebook platform rules and content trends
2. Excellent visual aesthetics and copywriting skills, able to independently complete short video scripts and create text and image content
3. Data-sensitive, able to use basic tools to analyze community data and guide optimization
4. Passionate about technology and the mobile phone industry, with a keen insight into user needs