Matrix Content Marketing Supervisor

Job Responsibilities:

Trend-driven Content Strategy (Social-first)

-Rapidly identify and interpret trends on platforms (TikTok, IG, etc.)

-Translate trends into scalable, brand-relevant content frameworks and campaign ideas

User Insight & Planning

-Understand target audience and turn insights into effective content strategies

-Balance emotional storytelling with product communication.

Product Launch & Campaigns

- Lead social content strategy for new product launches

- Plan and execute social campaigns, ensuring strong impact and consistency Performance & Optimization

Platform Growth & Team Management

- Explore new platforms and define content positioning

- Manage internal team and agencies, ensuring content quality


Requirements:

- 5–7 years in social/content marketing (FMCG, Telco, Tech preferred)

- Experience managing brand social accounts and large-scale campaigns (10–20M THB at least)

- Strong in user insight, content strategy, and platform understanding Data-driven, execution-focused, and trend-sensitive, use to manage campaign and track performance

- Optimize content based on data and platform feedback

- English required; Mandarin and TikTok experience are a plus