Country Head

We are retained by a respected international premium consumer health & wellness company, recognised for its science-based brand, long-term market commitment, and strong emphasis on quality, education, and professional standards.

To further strengthen and integrate its Croatian business, we are seeking a Country Head Croatia. This is a country leadership role with end-to-end responsibility for local operations, financial oversight, organisational alignment, and partner relationships, within a lean and developing market setup.

The role is particularly suited for a structured, credible and integration-oriented leader who can help establish clarity, consistency, and sustainable ways of working, while supporting continued market development.

Key Responsibilities

• Overall responsibility for the Croatian country organisation covering operations, commercial activities, financial management and governance
• Oversight of financial planning, budgeting, forecasting, and cost control, ensuring transparency and alignment with group standards
• Establishment and gradual reinforcement of clear processes, structures, and ways of working, in line with international governance and compliance requirements
• Coordination of supply, logistics, and operational flows, ensuring reliability and continuity of service to the market
• Acting as a key senior interface to business partners and major customers, fostering trust, long-term collaboration, and mutual alignment
• Supporting the ongoing integration and professionalisation of the local organisation following its transition into an international group environment
• Ensuring constructive collaboration between local teams and regional / central functions
• Monitoring market dynamics, operational risks, and organisational performance, and addressing issues proactively
• Representing the company locally with professionalism and credibility

Candidate Profile

• Proven experience in country management, general management, or senior operational leadership roles
• Strong background in operations, finance, governance, and organisational structuring, ideally within consumer goods, health, pharma, or similar environments
• Experience working in partner-based or hybrid go-to-market models
• Solid financial acumen and confidence in managing budgets, margins, and operational performance
• Structured, calm, and reliable leadership style with the ability to build alignment over time
• Strong interpersonal and stakeholder management skills
• Fluency in Croatian and English

Why This Role

• Key leadership position in a phase of consolidation and integration
• Opportunity to shape stable structures and long-term ways of working
• High level of trust, responsibility, and visibility within the organisation
• Close cooperation with regional and international leadership teams
• Work with a respected, premium, and purpose-driven brand