About the job Advertising Sales Director
Advertising Sales Executive
Location: NYC Metro Area (Preferred) or Los Angeles, CA Work Authorization: US Citizen or Green Card Holder
About the Company
Our core product architecture centers on a machine‑learning performance ad network that matches newsletter subscribers to high‑intent, personalized ad placements. The data stack includes consumer prediction models built on 11B+ data points, 240M profiles, automated B2C outreach systems, attribution tracking, and real‑time campaign performance dashboards.
About the Role
The Ad Sales Director will lead full‑cycle demand‑side ad sales for our ML‑driven performance ad network. This role is ideal for a seasoned digital advertising seller who thrives in performance‑driven environments and is ready to help architect the foundation of a rapidly scaling ad business. You will report directly to the CEO and have a clear path toward a VP of Ad Sales leadership opportunity.
What You'll Do
- Drive Full‑Cycle Ad Sales: Own prospecting, pitching, closing, and expanding brand and agency accounts for our core ML performance ad network.
- Lead Outreach & Pipeline Growth: Utilize existing advertiser relationships across consumer brands, DTC/Shopify, home services, and agencies—targeting an established list of ~1,700 competitor advertisers.
- Performance‑Driven Selling: Sell against key metrics including CAC, ROAS, attribution, and incrementality, scaling initial test budgets into multi‑quarter commitments.
- Architect Sales Infrastructure: Partner directly with the CEO to define pricing, packaging, qualification criteria, and early sales conventions.
- Build Toward Leadership: Establish foundational sales processes with the opportunity to evolve into a VP of Ad Sales role as the organization scales.
Who You Are/Requirements
- Experienced Seller: 5–16 years of full‑cycle digital ad sales experience carrying an individual quota.
- Industry‑Proven: Demonstrated success closing measurable ad spend. Experience selling email newsletter inventory or open‑web display inventory strongly preferred.
- Well‑Connected: Existing relationships with advertisers, brands, and agencies across performance‑driven verticals.
- Metrics‑Focused: Deep understanding of performance marketing KPIs and how to position value against them.
- Location & Authorization: Based in the NYC Metro Area (preferred) or Los Angeles, CA. Must be a US Citizen or Green Card holder.