Senior Marketing Executive, MY

About the job

We are seeking a highly motivated and experienced Senior Marketing Executive with a strong background in content writing and a passion for technology to join our dynamic team. This role is ideal for a creative, results-oriented professional who can craft compelling narratives around our all-in-one Point-of-Sale (POS), Payments, and Loyalty solutions.

What we offer

• The most brilliant minds we can get because we believe in hiring top-quality talents.
• Tech-savvy people, hardware, software, and processes because we dont like being held back.
• Empowering and transparent culture means you will receive feedback as much as you give them. We are young and eager to improve.
• We set you up for success with an overall supportive and driven company culture.
• Young and dynamic team. We respect all individuals.
• Ownership in your area of expertise, refer to all the points above.
• Perks such as birthday leave, Flexi benefits including TCM, optical, hotel staycation, gym membership and more.



What is expected

1. Content Strategy & Execution (Primary Focus):

• Develop, write, and edit high-quality marketing content across various formats, including blog posts, case studies, website copy, email newsletters, social media posts, white papers, and product-focused articles.
• Craft clear, persuasive, and technically accurate content that translates complex POS, payment, and loyalty features into tangible business benefits for merchants.
• Manage the content calendar and ensure consistency in brand voice, tone, and messaging across all channels.
• Collaborate with Regional Marketing Manager and Head of Sales and Marketing to ensure all content is optimized for search engines to drive organic traffic.

2. Product Marketing & Messaging:

• Work closely with Product and Sales teams to understand new features and services related to POS terminals, payment methods, and loyalty programs.
• Develop core product messaging, value propositions, and sales enablement materials (e.g., brochures, pitch decks, battle cards).
• Launch marketing campaigns for new product features, ensuring all customer-facing materials are in place.

3. Campaign Management & Reporting:

• Support the planning and execution of digital marketing campaigns (paid and organic) by providing necessary ad copy and landing page content. To work closely with the Regional Marketing Manager.
• Monitor and analyze content performance metrics (e.g., traffic, engagement, conversion) to identify areas for improvement and prove ROI.

Requirements

• Bachelors degree in Marketing, Business Administration, or a related field
• Minimum of 5 years of experience in a marketing role, with at least 3 years working within the fintech sectors.
• Proven track record in developing successful strategies that enhance MQL generation and conversion.
• Strong analytical skills with proficiency in using CRM tools like HubSpot, Wordpress and customer engagement platforms like Intercom.
• Excellent communication and interpersonal skills, capable of building relationships with internal teams and external partners.
• Proficiency in English, Bahasa Malaysia and Mandarin is required.

About Qashier

Qashier (qashier.com) is a venture-backed startup that is transforming the way retail and F&B operations manage payments, loyalty programs, and business data. Our Qashier SuperTerminal is an all-in-one, cloud-based POS device that allows merchants to streamline their operations while offering integrated payment solutions. With Qashier, merchants get the tools they need to grow their business efficiently.

Ready to Make an Impact and Join a Fast-Growing Team?

Click Apply or reach out to puiyi.sum@qashier.com to start your journey with Qashier today!