Regional Assistant Marketing Manager (Based in Singapore)

Our client is a leading hair product company that specializes in creating innovative and high-quality hair care products for both men and women. With a strong presence in the market, our client has established itself as a trusted brand among consumers and professionals in the hair industry.

They are looking for a highly motivated and dynamic individual to join our team as a Regional Assistant Marketing Manager. This position will be based in Singapore and will play a crucial role in driving the growth and success of the brand in the region.

Responsibilities:

• Assist the Regional Marketing Team in developing and implementing marketing strategies to increase brand awareness and sales in the APAC markets.
• Conduct market research and analysis to identify new opportunities and trends in the hair care industry.
• Collaborate with cross-functional teams to develop and launch new products that meet the needs and preferences of the target market.
• Plan and execute regional marketing campaigns for all Digital and ATL/BTL channels and promotions to drive brand awareness and sales.
• Manage and monitor the marketing budget for the region, ensuring efficient and effective use of resources.
• Work closely with the sales team to develop and implement effective trade marketing initiatives to increase product visibility and sales in retail outlets.
• Build and maintain strong relationships with key stakeholders, including hair and beauty salons, retailers, and influencers.
• Monitor and analyze market trends, competitor activities, and consumer behaviour to identify opportunities for growth and improvement.
• Provide regular reports and updates to the Regional Marketing Director on the performance of marketing campaigns and initiatives.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• At least 5 years of experience in marketing, preferably in the hair products or personal care industry.
• Strong understanding of marketing principles and strategies, with a proven track record of developing and executing successful marketing campaigns.
• Excellent project management and organizational skills, with the ability to handle multiple projects simultaneously.
• Strong analytical and problem-solving skills, with the ability to interpret data and make strategic recommendations.
• Excellent communication and interpersonal skills in both English and Chinese, with the ability to build and maintain relationships with stakeholders at all levels.
• Proven experience in managing budgets and achieving targets.
• Creative thinker with a passion for the beauty industry and a strong understanding of current market trends.
• Proficient in Microsoft Office and experience with marketing software and tools is a plus.

If you are passionate about the beauty industry and have a strong background in marketing, we would love to hear from you. Join the dynamic team and play a part of the exciting journey to bring European/ American beauty brands to the Asia-Pacific market!

An attractive remuneration package and excellent career prospects will be provided to the right candidate. Interested parties please click "APPLY NOW", or apply through our website "HOT JOBS!" with your full resume (words format) with current and expected salary

All applications and data collected will be treated in strict confidence and used exclusively for recruitment purposes only

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