Job Openings Outbound Sales Representative

About the job Outbound Sales Representative

Job Description:

  • Title: Outbound Sales Representative
  • Company: OptiMA, Inc.
  • Location: Shrewsbury, MA
  • Overview:
    • OptiMA, Inc., a leading provider of innovative dry-erase solutions, is seeking a highly motivated Outbound Sales Representative to establish and drive our outbound sales function. This is a pioneering role, with the opportunity to shape the future of our sales team.
    • The primary focus is on proactively identifying and qualifying new sales leads, building relationships with key decision-makers, and closing deals.
    • Key target markets include dealers in print, education, and furniture industries, as well as Div 10 dealers and GSA contractors, with a strong emphasis on print shops, including a franchise with 800 locations.
    • The role involves selling our specialized ceramic porcelain steel dry-erase products and custom-printed solutions.
  • Responsibilities:
    • Proactive lead generation and qualification through various channels.
    • Development and execution of effective outreach strategies.
    • Relationship building with key decision-makers.
    • Value proposition communication and tailored sales presentations.
    • Negotiation and deal closure.
    • CRM management and sales activity tracking.
    • Industry trend and competitive landscape monitoring.
    • Collaboration with internal teams.
    • Contribution to outbound sales process development.
    • Travel for customer visits and trade show participation.
  • Must-Have Skills/Experience:
    • 5+ years of B2B outbound sales experience.
    • Proven track record of exceeding sales quotas.
    • Strong communication, interpersonal, and presentation skills.
    • Proficiency in CRM systems and sales automation tools.
    • "Hunter" mentality with a competitive drive.
  • Nice-to-Have Skills/Experience:
    • Experience in the office supplies, educational supplies, or furniture industry.
    • Bachelor's degree in business or marketing.

Top Priorities for This Role (First 6-12 Months):

  • Establish and build a robust outbound sales pipeline.
  • Secure key accounts within the print shop and franchise target markets.
  • Achieve and exceed sales targets, with a focus on print shop sales.
  • Contribute to the documentation and improvement of the outbound sales process.
  • Begin to build relationships with 10% of the 800 location franchise, with the goal of 1k in sales per location per month. (1M per year)

Compensation & Benefits:

  • Base salary: $50,000 per year.
  • Commission: 26% of gross profit (54% gross margin).
  • Potential for very high earnings. (500K in sales = roughly 120K, 1M in sales = roughly 190K)
  • Commission draw is negotiable for the first three months.
  • Comprehensive benefits package (up to 100% health, dental, vision, retirement).
  • Remote/hybrid flexibility: To be discussed.

Growth Opportunities:

  • Significant earning potential and career advancement opportunities.
  • Potential to lead and build the outbound sales team.
  • Ongoing training and development to enhance skills.
  • Opportunity to help build a sales department from the ground up.

Must-Have vs. Nice-to-Have Skills:

  • Must-Have:
    • 5+ years of B2B outbound sales experience.
    • Proven track record of exceeding sales quotas.
    • Strong communication and interpersonal skills.
    • CRM proficiency.
    • "Hunter" mentality.
  • Nice-to-Have:
    • Industry specific experience.
    • Bachelors Degree.

Interview Process & Timeline:

  • The interview process will likely consist of multiple rounds.
  • Key decision-makers will be involved in the process.
  • Specifics on the exact number of rounds, and who will be involved will be provided as the process moves forward.

Ideal Candidate Profile:

  • Personality Traits:
    • Coachable, curious, and possesses a strong work ethic.
    • Intelligent, with strong critical thinking and communication skills.
    • Demonstrates prior success and a passion for sales.
    • Resilient, persuasive, and competitive.
  • DISC Profile:
    • High "D" (Dominance): Assertive, results-oriented, and comfortable taking charge.
    • High "I" (Influence): Persuasive and able to build rapport quickly.
    • Moderate "S" (Steadiness): Balances drive with relationship building.
    • Lower "C" (Conscientiousness): Flexible and adaptable.



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