Content Creator /Videographer

Content Creator (In-House | Kramerville, Sandton)

Overview

We are looking for a creative, commercially-minded Content Creator to take ownership ofour client's social media presence and content direction.

This role is focused on building a personality-driven, sales-focused content engine that drives engagement, brand positioning, and ultimately sales.

Key Responsibilities

• Develop and execute a monthly content strategy aligned to business and sales objectives
• Conceptualise creative, high-impact content ideas that resonate with target audiences
• Create short-form and long-form video content for platforms such as Instagram, TikTok, Facebook, and LinkedIn
• Film and edit content (in-house showroom, on-site, lifestyle setups, etc.)
• Own the full content lifecycle:
  • Concept Shoot Edit Post Engage Track
• Manage social media platforms, including posting, captions, and community engagement
• Monitor content performance and optimise based on insights
• Stay up to date with trends and continuously bring fresh, relevant ideas

Content Focus

• Personality-driven, real talk content
• Lifestyle and aspirational content (not just product-based)
• Storytelling that drives emotional connection and sales
• Behind-the-scenes, transformations, and social proof
• Clear call-to-actions and sales-driven messaging

Ideal Candidate Profile

• Strong creative thinker with natural content instinct and originality
• Ability to think commercially — understands how content drives sales
• Confident in generating ideas independently and taking ownership
• Comfortable on-site, filming and directing content
• Basic to intermediate video editing skills (Premiere Pro, CapCut, etc.)
• Understanding of social media platforms and content trends
• Self-motivated, proactive, and eager to grow

Experience & Background

• 2–5 years experience in content creation, videography, or social media
• Portfolio of content (TikTok, Instagram, YouTube, etc.) required
• Experience in brand, lifestyle, or consumer-focused content advantageous

Salary Range

R25,000 – R35,000 per month (dependent on experience)

What Success Looks Like

• Consistent, high-quality daily content output
• Growth in engagement, reach, and audience
• Increased inbound enquiries and showroom traffic
• Content that clearly contributes to sales