Assistant Manager - Employer Branding (Enterprise Brand Management Office)

Job description:

• Collaborate with the Employer Branding team to develop comprehensive employer branding communication strategies.

• Design communication plans for the "Organization of Possibilities" initiative, with a focus on fostering a positive and engaging workplace environment.

• Partner with corporate functions, particularly the HR team, to leverage content for effective brand communication and employee engagement.

• Oversee the 'ยังไม่รู้สินะ' online program, ensuring impactful internal and external communication.

• Manage internal communication channel, e-newsletter.

• Collaborate cross-functionally with the Brand Activation team to develop diverse internal and external communication materials, such as posters, internal news articles, photo captions, and video clips.

• Collaborate cross-functionally with the Enterprise Integrated Communication team to manage employer brand content across social media platforms, including strategic social media advertising and sponsored post management.

Responsibilities:

• Lead the 'ยังไม่รู้สินะ' Vlog Program to showcase authentic employee stories and company culture.
• Develop and manage Happy Workplace content to strengthen employer brand visibility.
• Oversee the Employee Activity Committee to drive employee engagement initiatives.
• Collaborate with internal teams to create impactful content and experiences.
• Monitor performance and continuously enhance employer branding strategies.

Qualifications:

• Bachelor's degree in Marketing, Mass Communication, Public Relations, or related fields.
• 1–3 years of experience in Employer Branding, Content Creation, or Marketing (Welcome for New graduates)
• Strong storytelling and content creation skills (video, social media, digital content)
• Creative mindset with a good understanding of employer branding trends.
• New generation insight analysis.
• Excellent Internal & external Communication skills.
• Ability to manage projects and work collaboratively across teams.