Social Media Manager

Position: Social Media Manager
Department: Marketing / Growth
Reports to: Marketing Director / CEO

About the Role

We are looking for a creative and strategic Social Media Manager to oversee our online presence across various platforms. The ideal candidate is someone who understands branding, audience engagement, and analytics, and can turn creative ideas into effective campaigns that drive growth and strengthen our digital footprint.

Key Responsibilities

• Develop, implement, and manage our social media strategy aligned with business goals.

• Create, schedule, and publish engaging content across all platforms (Facebook, Instagram, LinkedIn, X, TikTok, etc.).

• Monitor, listen, and respond to audience interactions in a timely and professional manner.

• Analyze social media performance using insights/analytics tools, and adjust strategies accordingly.

• Collaborate with the marketing and design teams to ensure consistent branding.

• Stay updated on the latest social media trends, tools, and best practices.

• Manage paid advertising campaigns (Facebook Ads, Instagram Ads, LinkedIn Ads, etc.) when needed.

• Build and nurture relationships with online communities, influencers, and brand advocates.

• Prepare monthly reports on growth, engagement, and ROI of social media efforts.

Qualifications

• Bachelors degree in Marketing, Communications, or related field (preferred but not required).

• Proven work experience as a Social Media Manager or similar role.

• Strong knowledge of social media platforms, trends, and analytics tools.

• Excellent copywriting, communication, and storytelling skills.

• Creative mindset with attention to detail.

• Ability to multitask, prioritize, and work in a fast-paced environment.

• Experience with design tools (Canva, Photoshop, Illustrator) is a plus.

• Familiarity with social media advertising platforms and SEO is a bonus.

Key Skills

• Strategic thinking & creativity

• Strong written and verbal communication

• Community management

• Data-driven decision making

• Content planning and execution

Benefits (optional section)

• Competitive salary

• Flexible work setup (remote/hybrid, depending on company policy)

• Opportunities for professional development

• Collaborative and growth-oriented team culture

Summary: A Social Media Manager is the one who tells your brands story online, grows your audience, and turns engagement into results.