General Manager (Spa, Salon, Wellness, Fitness & Events)

About Us

We have created a destination that embodies blended wellbeing where beauty, movement, rest, and connection live under one roof. Our vision is to uplift every guest through thoughtful design, transformative experiences, and a community that breathes balance.

We are not just a spa, salon, gym, or event space. We are a sanctuary for people who see wellness as both a ritual and a lifestyle.

Role Summary

As General Manager, you will steward the experience across Spa, Salon, Wellness, Fitness, Corporate Wellness, and Events. You will lead with both heart and strategy ensuring seamless experiences, thriving departments, and a brand amplified at every touchpoint. You will balance commercial growth with elevated service, curating moments that are effortless, purposeful, and memorable.

Your Impact

• Oversee all operational, commercial, and experiential functions across Spa, Salon, Wellness, Fitness, Corporate Wellness, and Events.

• Integrate offerings so guests move seamlessly from a signature facial 

  to yoga to a curated wellness event.
• Lead and inspire teams to deliver elevated service in line with our brand values: authenticity, intention, and calm confidence.
• Expand corporate wellness and B2B partnerships with creative packages and activations.
• Plan and execute events that amplify our mission wellness workshops, community classes, and unique experiences.
• Own budgets, P&L, and performance metrics while anticipating trends, mitigating risks, and unlocking new revenue streams.
• Collaborate with marketing, design, and partnerships to maintain a cohesive brand narrative.
• Act as an ambassador of our ethos, championing wellness, style, and innovation in every decision.

Key Responsibilities

Leadership & Culture

• Hire, mentor, and retain department heads.

• Foster cross-department synergy and a growth-mindset culture.

Operations & Experience

• Manage daily operations across all service areas.

• Ensure luxury standards, smooth flows, and client delight.

Wellness & Fitness Programming

• Curate wellness journeys (yoga, pilates, movement, recovery).

• Stay ahead of industry and lifestyle trends.

Corporate Wellness & Events

• Develop corporate wellness offerings, retreats, and event series.

• Manage logistics, client relationships, and ROI.

Commercial Growth

• Identify and launch new revenue streams including memberships, packages, activations, and retail collaborations.

Brand & Marketing Integration

• Partner with marketing to tell our story, promote experiences, and build community through campaigns.

Financial Stewardship

• Set and manage budgets, forecast revenue, track metrics.

• Ensure cost controls and drive profitability.

Qualifications & Experience

• 8-10 years in senior leadership roles across spa, wellness, fitness, lifestyle, or experiential hospitality.
• Proven track record managing multiple verticals such as spa, fitness, and events.

• Experience developing corporate wellness and B2B partnerships.

• Strategic, creative, and commercially minded with vision and detail 

  orientation.

• Excellent communication, collaboration, and storytelling skills.

• Strong financial acumen with experience managing P&L, budgets, and growth targets.

• Passion for wellness, holistic health, design, and community.

What We Value

• Intentional leadership with care and clarity.

• Courage to experiment, refine, and evolve.

• Humility to listen and adapt.

• A mindset of service to guests, team, and community.

• A love for the intersection of beauty, wellness, movement, and experience.

Working Conditions

• Full-time role, ~54 hours per week depending on events and activations.
• Presence required across spa, salon, fitness, and event spaces this is a high-visibility role.

• Travel as needed for partnerships, activations, and corporate sites.