Job Openings
Lead Generation Specialist
About the job Lead Generation Specialist
Job Summary:
We’re seeking a proactive Lead Generation Specialist to drive our sales pipeline by identifying, qualifying, and nurturing high-potential leads. You’ll leverage multi-channel strategies (cold outreach, geo-farming, data scraping, and CRM optimization) to build targeted contact lists and convert prospects into opportunities. The ideal candidate is equal parts hunter and analyst—passionate about growth and fluent in data-driven outreach.
Key Responsibilities:
- Research and extract high-intent leads from organic sources (databases, directories, industry platforms).
- Perform skip-tracing and geo-farming to build hyper-localized prospect lists.
- Evaluate lead quality using predefined criteria (budget, authority, need, timeline).
- Execute cold email campaigns and text blasts with personalized messaging.
- Conduct outbound calls for initial prospecting and appointment setting.
- Leverage market research to identify new lead sources and industry trends.
- Scrape, clean, and enrich lead data for accuracy.
- Maintain organized CRM records (HubSpot, Salesforce, etc.) with detailed activity tracking.
- Segment lists for targeted nurturing campaigns.
- Secure client reviews/feedback to boost social proof.
- Test new tools/platforms to improve lead generation efficiency.
- Collaborate with sales/marketing to align outreach with buyer journeys.
Qualifications:
• Tenacious self-starter with grit to handle rejection.
• Exceptional organizational skills (manages 100+ leads/week).
• Adaptable to fast-paced environments.