About the job Paid Search Associate (Remote)
Job Title: Paid Search Associate (Remote)
About the Client: Our client is a performance marketing agency specializing in health, fitness, and lifestyle brands. They help businesses grow through data-driven marketing, media strategy, creative content, and digital advertising solutions.
Overview: We are looking for a detail-oriented Paid Search Associate to support the setup, monitoring, and optimization of paid search campaigns. This role focuses on building campaigns accurately, managing account health, monitoring budgets, and identifying issues before they impact performance. Working closely with senior team members, the associate will follow established processes and campaign guidelines to troubleshoot issues and recommend solutions. Any changes affecting strategy, bidding, or budget allocation will require approval from the Search Manager. This is an execution-focused role with no direct responsibility for client communication, campaign strategy, or overall client performance goals.
Responsibilities:
- Build and launch Google Ads Search, Performance Max, and Demand Gen campaigns using approved briefs and templates.
- Use Google Ads Editor and bulk sheets to efficiently manage multi-location campaigns.
- Ensure accurate campaign settings, keywords, targeting, tracking, UTMs, and naming conventions.
- Conduct regular account audits to identify disapprovals, broken URLs, tracking issues, and missing assets.
- Monitor daily campaign performance, spending, and budget pacing to detect irregularities.
- Review search terms, identify wasted spend, and recommend negative keywords.
- Investigate campaign issues, identify root causes, and propose solutions.
- Implement approved optimizations, including asset updates, negative keywords, and budget adjustments.
- Escalate strategic, bidding, and budget concerns to the Search Manager for approval.
- Document and track issues through resolution while keeping senior team members informed.
- Maintain campaign templates, audit checklists, and account quality standards.
- Support additional accounts and optimization tasks as responsibilities expand.
Qualifications:
- Minimum 3 years of hands-on experience building and managing campaigns in Google Ads
- Proficiency with Google Ads Editor and bulk editing in spreadsheets
- Working knowledge of keyword match types, negative keyword strategy, RSAs, assets, bid strategies, and location targeting
- Understanding of conversion tracking, including Google Tag Manager, GA4, and offline conversion imports
- Demonstrated ability to diagnose the cause of a performance change, not just notice it
- Google Ads Search certification preferred
- Strong attention to detail and comfort with process-driven, high-volume work
- Ability to work quickly without sacrificing accuracy and to meet deadlines consistently
- Clear written communication skills for internal coordination and issue write-ups
- Familiarity with Google Sheets, Google Slides, and Microsoft Teams
Schedule: Monday – Friday; 9AM – 5PM Pacific Time Zone.
Setup: Remote
Why Join STAFFVIRTUAL?
- Competitive compensation and benefits package
- HMO coverage starting on Day 1
- Paid time offs
- Training, career growth, and global exposure
- A collaborative and supportive team culture
If you're a motivated, client-focused professional who's ready to grow with a company that values people and performance, wed love to hear from you. Apply now and join our dynamic team at STAFFVIRTUAL!