About the job Marketing Manager
About the Role
We are seeking a dynamic and experienced Marketing Manager to lead our marketing efforts, aimed at:
Increasing brand awareness and driving customer acquisition for our platform (B2C), and
Developing strategic plans to expand our B2B customer base.
The ideal candidate will have strong expertise in both traditional and digital marketing, and a proven track record in growing B2C and B2B markets.
Responsibilities
Develop and execute integrated marketing strategies to increase brand awareness and drive service usage (B2C).
Plan and implement campaigns to acquire and nurture B2B clients.
Manage marketing budgets, ensuring effective allocation and ROI analysis.
Oversee all online and offline marketing activities, including SEO/SEM, content marketing, social media, events, partnerships, and PR.
Analyze customer insights, market trends, and competitor activities to adjust marketing strategies as needed.
Collaborate closely with the sales and operations teams to align marketing activities with business objectives.
Lead and mentor the marketing team, including hiring and team development as needed.
Report marketing performance results regularly to leadership with actionable insights.
Qualifications
Bachelor’s Degree or higher in Marketing, Communications, Business Administration, or related fields.
Minimum 5 years of marketing experience, including at least 2 years in a management role.
Strong knowledge and hands-on experience in both traditional marketing (events, offline campaigns, PR) and digital marketing (social media, SEO, PPC, CRM tools).
Proven success in customer acquisition for both B2C and B2B sectors.
Analytical mindset with strong decision-making and project management skills.
Experience in startup, service platforms, or tech companies is a strong advantage.
Language Proficiency
Native Thai, fluent in English
Benefits
Social security fund
Group health insurance
Dental care
Company trip
Working Conditions
100% onsite
Bang Rak, Bangkok (MRT Samyan)