Product Specialist

The Product Specialist serves as the primary expert on specific products or product lines, providing in-depth knowledge to internal teams, clients, and stakeholders. This role bridges the gap between product development, marketing, and sales, ensuring that products meet customer needs and achieve business objectives. The Product Specialist analyzes market trends, gathers feedback, and collaborates with cross-functional teams to enhance product features, positioning, and overall performance.

Key Responsibilities:

Serve as the subject matter expert for assigned products or product lines.

Provide product training and support to sales, marketing, and customer service teams.

Conduct competitive analysis and market research to identify trends and opportunities.

Collaborate with product development teams to define requirements and improvements.

Assist in creating product marketing materials and sales enablement tools.

Act as a liaison between customers and internal teams to address product issues and feedback.

Qualifications:

Bachelors degree in business, marketing, engineering, or a related field.

Proven experience in product management, sales support, or related roles.

Strong communication, presentation, and problem-solving skills.

Ability to analyze market data and interpret business trends.

Familiarity with CRM systems and product lifecycle management tools.