Product Marketing Manager

Our client, a global leader in animal nutrition and feed additives, is hiring a Product Marketing Manager to drive innovation, product lifecycle management, and marketing excellence across the Asia region. This position plays a critical role in aligning technical expertise with market-driven strategies, ensuring successful product performance and customer engagement.

Key Responsibilities

• Lead product marketing initiatives to strengthen portfolio competitiveness and profitability.

• Identify new product opportunities, re-launches, and range extensions based on market insight.

• Collaborate with technical and commercial teams to define value propositions and sales enablement tools.

• Oversee product lifecycle management from concept to launch to post-market evaluation.

• Support sales execution through targeted marketing campaigns and customer training materials.

• Partner with cross-functional teams (R&D, Quality, Supply Chain) to ensure market readiness and compliance.

• Develop and maintain commercial and technical marketing materials (brochures, presentations, labels, etc.).

• Manage budgets for product development and promotional activities.

• Analyze performance metrics and make data-driven recommendations to improve results.

Qualifications

• Bachelors or Masters degree in Animal Science, Agriculture, Marketing, or Business.

• Minimum 7 years of experience in product management or marketing within feed, agriculture, or animal health sectors.

• Strong analytical mindset with commercial acumen and project management skills.

• Proven cross-functional collaboration experience.

• Proficient in MS Office and marketing tools; fluent in English (Thai or other Asian languages a plus).