Senior Brand Executive

About the Role:

Marketing and Graphic Design (65%)

• Lead, set and maintain the company long term brand guideline and corporate image

• Strengthen the Vision, Mission and Value as core DNA of the company

• Fully responsible for online and offline marketing activities (e.g. FB, Instagram, Business Development Materials in ppt. or pdf format)

• Responsible from content development, in-house graphic design, down to execution.
• Lead and set marketing directions / strategies for growth; set objectives
• Plan out full year marketing calendar (i.e. X’mas, CNY, company anniversary)
• Analyse data and insights to guide, or fine tune existing strategy
• Online research and social media monitoring; research competitors for effective communication tools and formats
• Coordinate with internal parties to implement ad hoc promotional when needed

Operations support (20%)

• Support on CV formatting & conduct reference checks (if needed)
• Invoicing and follow up of overdue invoices.

HR & Administration Support (5%)

• Provide secretarial support to Director such as scheduling offsite appointments
• Generate business performance reports and ppt
• Ordering of office supplies and equipment, and organise any team entertainment/gatherings.
• Make preparation and give induction for new teammates’ onboarding
• Any other ad hoc duties

Requirements:

• 3 years working experience in graphic design or advertising
• Good coordination, communication and writing skills (Cantonese, Mandarin, English)
• Proficient in computer skills, MS Office and Chinese and English typing
• Proficient in Microsoft PowerPoint
• Degree or above in Graphic / Multimedia design, Visual Communication, Marketing, Advertising or related disciplines with good design skills
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Familiar with online social media advertising / promotions
• Experienced in photo retouch, animation, motion graphic and video production is a plus
• Creative, self-motivated, details oriented, responsible & eager to learn
• Good communication and problem-solving skills
• Able to handle multi-projects under pressure and tight schedule independently
• Good command of written English and Chinese and Spoken Cantonese, English and Putonghua