About the job Landing Page Design Strategist
Company Description
Our client is a North American agency that supports tech-focused businesses by providing scalable offshore sales and marketing solutions. They help teams generate leads, optimize campaigns, and drive revenue growth without the operational overhead of building large in-house teams.
About the role
We are looking for a Landing Page Strategist to join a dynamic marketing team, responsible for designing and developing high-converting landing pages that drive measurable B2B lead generation results.
This is a hands-on role requiring both creative design expertise and strong coding skills to build performance-optimized pages from scratch while leveraging existing templates and frameworks for rapid deployment.
Key Responsibilities
Design & Development
- Design and develop 5-10 high-quality landing pages per month for various marketing campaigns.
- Create responsive landing pages optimized for both desktop and mobile experiences.
- Slice and convert Photoshop files into pixel-perfect, functional web pages.
- Build pages from scratch using custom code (HTML5, CSS3, JavaScript).
- Leverage existing templates and frameworks to efficiently create new page variations.
- Develop and maintain landing pages in ClickFunnels, WordPress/Elementor, Webflow, and custom HTML/CSS frameworks.
Optimization & Performance
- Optimize page load speed to ensure fast, seamless user experiences.
- Conduct A/B split testing on landing pages to identify high-performing variants.
- Implement ongoing improvements to existing pages based on performance data.
- Ensure cross-browser compatibility and responsive design across all devices.
- Monitor and improve conversion rates through iterative design enhancements.
Collaboration & Quality
- Collaborate closely with the marketing team to understand campaign objectives and target audiences.
- Translate marketing requirements into compelling visual designs and functional code.
- Maintain design consistency with brand guidelines while innovating for conversion.
- Deliver clean, well-documented code that's maintainable and scalable.
Skills & Qualifications
- 3+ years of experience designing and coding landing pages.
- Proven portfolio demonstrating high-quality landing page design and development work.
- Experience slicing and converting Photoshop files into functional web pages.
- Hands-on experience with ClickFunnels for funnel and landing page creation.
- Track record of building opt-in pages, sales pages, and sales funnels.
- Experience with jQuery and React.
- Knowledge of conversion rate optimization (CRO) principles and methodologies.
- Experience analyzing performance data and using insights to iterate on designs.
- Background in B2B, SaaS, or lead generation industries.
- Familiarity with analytics tools (Google Analytics, Hotjar, etc.).
- Experience with other page builders (Unbounce, Instapage, Leadpages).
- Knowledge of SEO best practices for landing pages.
- Understanding of email marketing integration and lead capture mechanics.
Technical Skills
- Essential: Proficiency in HTML5, CSS3, and JavaScript.
- Strong experience with WordPress and Elementor.
- Working knowledge of Webflow and custom HTML/CSS frameworks.
- Experience with responsive design and mobile-first development.
- Understanding of web performance optimization and page load speed best practices.
Design Skills
- Proficiency in Adobe Photoshop (including file slicing and asset extraction).
- Strong skills in Figma for design and prototyping.
- Working knowledge of Adobe Illustrator.
- Eye for design, typography, color theory, and visual hierarchy.
- Understanding of user experience (UX) principles for conversion-focused design.
Employment Structure
- On-site in Dhaka, Bangladesh | Full-time
- Salary: BDT 70,000 - 100,000
- Benefits: Bangladeshi & North American government holidays + Year-end 1-week break + Bi-annual festival bonuses + Annual salary review + Paid casual & sick leave + Friendly office culture
- Work Week: Monday-Friday, 10:00 am - 07:00 pm
Hiring Process
- Screening interview with Talvette
- Task assignment
- Interview with Hiring Manager
- Receive an offer
- Join their team full-time