Social Media Manager

Key Responsibilities:

• Develop and implement effective social media strategies to enhance brand visibility and engagement across various platforms.
• Manage and create content calendars for social media channels, ensuring consistent and engaging content that aligns with marketing goals.
• Monitor and analyze social media performance using analytics tools, providing insights and recommendations for improvement.
• Stay updated with social media trends, tools, and best practices to ensure the organization remains competitive and innovative.
• Collaborate with the marketing team to align SEO strategies with social media campaigns.
• Optimize content for SEO to enhance the visibility of the organizations website and social media pages.
• Engage with the audience by responding to comments, messages, and feedback in a timely and professional manner.
• Coordinate with graphic designers and other team members to create visually appealing and brand-aligned content.

Requirements:

• 1-2 years of proven experience in social media management and SEO.
• Strong knowledge of social media platforms, their algorithms, and best practices.
• Experience with social media management tools and analytics.
• Basic knowledge of SEO principles and experience with SEO tools like Google Analytics and SEMrush.
• Excellent written and verbal communication skills.
• Creative thinker with the ability to generate original ideas.
• Ability to work independently as well as part of a team.

Qualifications:

• Bachelors degree/diploma in Marketing, Communications, Digital Media, or a related field.
• Strong portfolio showcasing past social media campaigns and content management.
• Familiarity with graphic design tools like Adobe Photoshop or Canva is a plus.
• Ability to multitask and prioritize in a fast-paced work environment.
• Detail-oriented with strong organizational and problem-solving skills.

Working Conditions:

• Full-time position requiring in-person work.
• Collaborative and dynamic work environment.
• Occasional requirement to work outside regular business hours for events or time-sensitive campaigns.