About the job Digital Marketing Manager
Key responsibility
- Research advertising trends, competitors pricing and products.
- Decide on appropriate placement of ads and determine what content will reach customers.
- Develop projects to create online content ad publish digital marketing content online.
- Measure digital traffic, monitor social media and Google Analytics.
- Optimize paid advertising campaigns using SEO and other tools.
- Report on the growth and analytics of campaigns to stakeholders.
- Scale campaigns to maximize ROI.
- Monitor project status and budget.
- Conduct market research to inform campaigns.
Qualification
- Bachelor's or Master's Degree in MIS, Accounting, Finance, Business Administration, or related field (CPA or MBA is advantaged).
- Strong experience in financial analytics with a good understanding of P&L, B/S, cash flow, financial consolidation modelling, cost allocation, forecasting, and budgeting management.
- At least 3 years in ERP - Accounting and Finance implementation with consulting background.
- Proficient in Microsoft Excel and financial modeling software (e.g., Budgeting & Planning tools) is advantaged.
- Ability to think critically and translate complex information into clear, concise insights and messages.
- Good interpersonal, responsibility, and eager to learn new things.