Product Manager

The Catalyst Group is hiring a Mid-Level Product Manager for its client, IBL Group.

Location: Karachi, Pakistan

About the role:

As a Product Manager, you will play a key role in driving the product roadmap, gathering and prioritising requirements, and ensuring successful execution from concept to launch. You'll work closely with cross-functional teams, including engineering, design, marketing, and sales, to deliver products that meet market needs and align with business objectives.

Key Responsibilities

• Product Strategy & Roadmap: Define and manage the product roadmap based on market research, customer feedback, and business goals
• Ensure alignment with overall company strategy
• Cross-Functional Collaboration: Work closely with engineering, design, marketing, and sales teams to define product features, prioritise them based on business impact, and ensure smooth execution.
• Customer Research & Insights: Gather customer feedback through interviews, surveys, and market analysis to deeply understand user needs and pain points. Use these insights to inform product development.
• Feature Prioritisation: Manage the product backlog, prioritise features, and make trade-off decisions to maximise business value and deliver high-impact solutions.
• Product Lifecycle Management: Own the product lifecycle from ideation to release, ensuring timely delivery of product features and maintaining high-quality standards.
• KPIs & Success Metrics: Define and track product success metrics, including user engagement, customer satisfaction, and business outcomes. Adjust strategies based on data-driven insights.
• Stakeholder Communication: Serve as the main point of contact for product-related updates, providing regular progress reports and gathering feedback from stakeholders.
• Product Launches: Coordinate and execute successful product launches, working with marketing, sales, and customer support teams to ensure all aspects of the product go-to-market strategy are aligned.
• Market Research: Stay updated on industry trends, competitor products, and emerging technologies to inform product decisions and maintain a competitive edge.

Requirements

• Experience: 3-5 years of experience in product management, preferably in a fast-paced tech or SaaS environment.
• Technical Aptitude: Ability to understand technical concepts and collaborate closely with engineering teams. Experience with Agile development methodologies is a plus.
• Market Knowledge: Strong understanding of market research, competitive analysis, and customer feedback processes.
• Analytical Skills: Proficient in using data to drive decisions and measure product performance. Familiarity with tools like Google Analytics, Mixpanel, or similar.
• Communication: Strong written and verbal communication skills with the ability to clearly articulate product vision and features to both technical and non-technical audiences.
• Project Management: Experience managing multiple projects simultaneously, with the ability to prioritise effectively and manage time efficiently.
• Problem-Solving: Creative thinker with a problem-solving mindset, capable of making sound decisions under uncertainty.
• Collaboration: A team player with experience working in cross-functional teams, including engineering, marketing, and sales.

Nice to Have

• Experience in a startup or fast-growth environment
• Familiarity with project management tools such as Jira, Trello, or Asana
• Knowledge of user experience (UX) best practices and design thinking methodologies
• Experience in customer-facing roles, such as customer success or support
• Bachelors degree in Business, Marketing, Computer Science, or a related field. MBA is a plus

Why Join Us?

• Competitive salary and benefits package
• Opportunity to work on exciting, high-impact projects with a talented team
• Collaborative and supportive work environment with room for growth
• Exposure to cutting-edge technology and innovative product solutions
• Flexible working hours and potential for remote work