Job Openings Social Media Specialist (Turkish)

About the job Social Media Specialist (Turkish)

Job Summary:

We are seeking a highly responsible and creative Social Media Specialist with fluency in Turkish and English to manage and grow our social media presence. This role requires a proactive professional to post content regularly, monitor platform performance, and engage with online communities across key social channels mainly Facebook and Instagram. The ideal candidate will bring a strategic mindset, creative flair, and strong technical skills to help our brand stand out and drive measurable results.

Key Responsibilities:

  • 1. Develop and Execute Social Media Strategies
  • Plan and implement social media campaigns aligned with brand goals and target audience.
  • 2. Create and Schedule Content
  • Design, write, and schedule engaging posts, stories, and videos across platforms.
  • 3. Manage Community Engagement
  • Respond to comments and messages.
  • Foster positive relationships and moderate online conversations.
  • 4. Analyze Performance Metrics
  • Track and report KPIs such as reach, engagement, and growth.
  • Use tools like Meta Insights and Google Analytics to optimize performance.
  • 5. Run and Optimize Paid Ad Campaigns
  • Set up, manage, and continuously refine paid ad campaigns on Facebook and Instagram.
  • Focus on driving engagement, traffic, and conversions.
  • 6. Monitor Trends and Competitors
    Stay updated on social media trends and analyze competitor activity to inform content and strategy.
  • 7. Manage Influencer and Brand Collaborations
    Identify and coordinate with influencers or partners to expand brand reach.
  • 8. Collaborate Cross-Functionally
    Work with marketing, sales, and design teams to align messaging and campaign execution.
  • 9. Handle Brand Reputation and Crisis Response
    Monitor brand mentions and sentiment, responding to feedback and escalating issues when needed.
  • 10. Maintain Content Calendar
    Organize and update the content calendar to ensure timely and consistent posting.
  • Perform other tasks related to the position.

Required System Expertise:

  • Facebook Management (Meta Business Suite: scheduling, messaging, insights)
  • Facebook Ads Manager (campaign creation, audience targeting, performance tracking)
  • Facebook Pixel (retargeting and conversion tracking)
  • Facebook Creator Studio (legacy content scheduling and management)
  • Meta Analytics / Page Insights
  • Facebook Groups Management Tools
  • Canva or Adobe Creative Suite (for designing engaging visuals)
  • Chatbot Tools (e.g., ManyChat for Messenger automation)
  • CRM Integration Tools (e.g., HubSpot, Zoho CRM for lead syncing)
  • Third-party Schedulers (e.g., Hootsuite, Buffer, Sprout Social)

Qualifications & Requirements:

  • Advanced level of English (written and spoken).
  • Native Turkish speaker.
  • Proven experience in social media content creation or management.
  • 1. Content Creation & Strategy
  • Strong creative ability to produce posts, stories, videos, and reels
  • Understanding of content styles on Facebook, Instagram, LinkedIn, and TikTok
  • 2. Social Media Tools & Analytics
  • Proficiency in Meta Business Suite, Hootsuite, Canva, and Google Analytics
  • Ability to interpret performance data and optimize strategies accordingly
  • 3. Copywriting & Communication
  • Excellent written communication in both Turkish and English
  • Strong copywriting skills for captions, replies, and ad content
  • Ability to maintain a consistent and engaging brand voice
  • 4. Ad Campaign Management
  • Proven experience with Facebook Ads Manager and PPC platforms
  • Knowledge of audience targeting, budgeting, A/B testing, and conversion tracking
  • 5. Project Management & Organization
  • Strong organizational skills to manage a content calendar and campaigns
  • Familiarity with project management tools like Trello, Asana, or ClickUp
  • Ability to work independently and remotely with minimal supervision.
  • Must have a Windows computer (Windows 10 or newer) that is less than 4 years old.
  • Two monitors and a high-speed fiber network or Starlink internet.

Compensation & Benefits:

  • 100% remote work.
  • Compensation in USD.
  • Full-time position with 40 hours per week.
  • Great work environment with potential for growth.

Or refer someone