FMCG Sales Representative

FMCG Sales Representative
Grow an established Italian imports business across Cape Town's food and beverage sector
Montague Gardens, Cape Town | R15, 000 basic + commission

About Our Client
An established import business with a legacy dating back to the early 1970s, specialising in premium Italian food, wine, liquor, and catering equipment. With a focus on high-quality offerings, the company supplies to restaurants, supermarkets, delicatessens, and food distributors across South Africa.

The Role: FMCG Sales Representative
This role is focused on expanding the company's footprint in Cape Towns hospitality and food retail sectors. You will actively identify and convert new customers while managing and growing existing accounts. Success in this role will come from a proactive sales approach, strong product knowledge, and the ability to build long-term client relationships.

Key Responsibilities

• Minimum 2 years of proven sales experience

• Develop and manage relationships with both new and existing clients

• Promote and sell a range of imported food, liquor, and catering equipment

• Conduct cold calling, client meetings, and regular site visits

• Deliver tailored product presentations to clients

• Analyse market trends and report on customer needs and competitor activity

• Collaborate with internal departments to coordinate sales efforts

• Consistently achieve sales targets and contribute to revenue growth

About You

• 2+ years in a sales role, ideally within FMCG, food, or liquor industries

• Strong track record of meeting or exceeding sales targets

• Experience in wine or liquor sales is advantageous

• Confident communicator with strong negotiation and relationship-building skills

• Self-motivated, friendly, and results-driven with a passion for the food and beverage industry

• Proficient in MS Office

• Own vehicle and valid drivers licence required (travel reimbursed per km)

• Available to work Monday–Friday and alternate Saturday mornings