Senior Manager, Product Marketing

For more than 20 years, TradeBeyond has been advancing a more efficient, responsible supply chain. Responding to retail sourcings need for smarter, automated workflows and data transparency, we developed the industrys leading supply chain platform, CBX, which is relied on by many of the largest brands and retailers around the world.

As consumers, businesses, and governments alike have increased their commitment to sustainability, Fortune 500 companies such as The Home Depot, REI, Safeway, Lidl, and Lululemon have turned to TradeBeyond to help optimize product development, manage suppliers, reduce waste, and improve quality and compliance.

Learn more at TradeBeyond.com

About the Role

As the Senior Manager of Product Marketing, you will lead the strategy and execution of our product marketing initiatives, driving market adoption and ensuring our products meet the needs of our target audience. You will work closely with cross-functional teams to develop compelling messaging and go-to-market strategies that position our offerings for success in the competitive landscape.

Responsibilities:

• Develop and execute comprehensive product marketing strategies for new and existing products, ensuring alignment with overall business goals.

• Conduct in-depth market research and competitive analysis to identify trends, customer needs, and opportunities for differentiation.

• Create and maintain impactful product positioning and messaging that resonates with target audiences and communicates the unique value proposition.

• Collaborate with product management to influence product development based on market insights and customer feedback.

• Lead cross-functional teams in the execution of go-to-market plans, including product launches, campaigns, and promotional activities.

• Develop sales enablement materials, such as training resources, presentations, and case studies, to support the sales team.

• Analyze the performance of marketing initiatives and campaigns, using data to inform strategy and optimize future efforts.

• Represent the voice of the customer in internal discussions, ensuring that customer insights drive product and marketing decisions.

• Mentor and develop a team of product marketing professionals, fostering a culture of innovation and collaboration.

Requirements:

• 7+ years of experience in product marketing, preferably in B2B SaaS or technology sectors.

• Proven track record of successfully launching products and driving market adoption.

• Strong understanding of product lifecycle management and marketing strategies.

• Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.

• Analytical mindset with experience in measuring and reporting on marketing performance.

• Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.

TradeBeyond Offers

You will work in a flat and open team environment where your experience and expertise are valued. You will work in partnership with a leadership team who have profound domain knowledge in their functional areas and are keen to work with you to continuously make positive impacts for our customers and employees. Externally, you will be engaging with a client network on a global footprint.

We offer competitive compensation in a dynamic, high growth and global environment. At TradeBeyond, we value the diversity of our employees and partners. We believe that our company thrives when we support and celebrate our differences.

Interested parties, please apply together with resume, stating current and expected salary, and send it via APPLY NOW.

We are an equal opportunity employer and welcome applications from all qualified candidates. All information provided by applicants will be treated in strictest confidence and handled confidentially for recruitment-related purposes within the company and our associated company. Applicants may be considered for other suitable positions within the company over a one-year period, after which their personal data will be destroyed