Job Openings Content Marketing Specialist

About the job Content Marketing Specialist

Job Description

We are looking for an enthusiastic marketing professional to handle our content marketing strategy and execution. The successful candidate will be responsible for creating various types of content as well as orchestrating digital content strategies that will increase brand awareness, boost web traffic, and generate new qualified leads. More specifically, job responsibilities include, but are not limited to:

  • Creating and executing a long-term content marketing strategy across our media channels
  • Developing editorial calendars for our owned marketing channels
  • Helping develop and guide creative ideas that can stretch across multiple platforms
  • Crafting beautiful copy that transforms a great idea into an effective piece of communication
  • Creating fun and interesting content for social media
  • Implementing on-page SEO optimizations according to SEO guidelines
  • Collaborating with team members and external partners to produce visual/multimedia content
  • Using WordPress to create and manage pages and content
  • Developing and managing efficient procedures and workflows for the digital content life cycle

Skills & Qualifications

We are looking for a highly motivated, hard-working individual to join our rapidly growing team – the successful candidate should be a great critical thinker, with a solid work-ethic and a high-degree of intellectual curiosity. Along with this, skill and qualification requirements for the role include:

  • Minimum 2-4 years of professional writing and ideas generation experience
  • Experience with a wide range of content (Blogposts, Newsletters, Press Releases, Videos), SEO copywriting and email marketing
  • Excellent communication & interpersonal skills
  • Superb copywriting skills and an audience-first mindset
  • Proficiency in Google Search Console & Google Analytics
  • Native or Bilingual English speaker
  • Self-motivated to keep up with the latest changes in digital, social media and popular culture

    And on top of that, you will get bonus points for: 

    • Experience in a B2B tech/SaaS environment
    • Experience working as a content writer in the travel industry
    • Educational background in Linguistics, Marketing or Tourism Studies
    • Familiarity with UI & UX principles
    • Working knowledge of HTML & CSS
    • HubSpot/Salesforce or other CRM database software experience
    • Google Ads Certifications
    • Familiarity with SEO tools (SEMrush, Google Console, etc.)