Job Openings Content Marketing Specialist

About the job Content Marketing Specialist

Job Description

We are looking for an enthusiastic Content Marketing Specialist to take the lead on our inbound marketing strategies including social media, blogs and lead generation. Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain customers. For this position, its also essential to be up-to-date with new technologies and marketing trends. Ultimately, you should be able to expand our companys digital footprint and brand awareness.

Responsibilities

  • Design content marketing strategies and set short-term goals
  • Undertake content marketing initiatives to achieve business targets
  • Develop editorial calendar
  • Deliver engaging content on a regular basis and inspire team members
  • Create, edit, proof-read, and improve content
  • Optimize content considering SEO and Google Analytics
  • Analyze web traffic metrics
  • Share content through various channels, ensuring strong web presence
  • Receive customer feedback and generate ideas to increase customer engagement
  • Use WordPress to create and manage pages and content

Requirements

  • Proven work experience in Content Marketing, as well as in a B2B or SaaS environment
  • Proficiency in WordPress, Google Search Console & Google Analytics
  • Solid experience with CRM software and MS Office
  • Understanding of web publishing requirements
  • Editorial mindset with an ability to predict audience preferences
  • Hands on experience with SEO and web traffic metrics
  • Expertise in social media platforms
  • Project management skills and attention to detail
  • Excellent communication and writing skills in English
  • BSc degree in Marketing, Journalism or relevant field

If you have a flair for creating beautiful content and understand consumer behavior, we'd love to meet you. Ideally, candidates for this role will know how to meet ambitious goals, collaborate well within a team and understand the intricacies of working in a fast-paced startup environment.