Social Media Officer

Our client, and international provider within the online entertainment and iGaming industry is growing its marketing team in Cyprus.

Responsibilities:

• Own day-to-day content and growth for X and Telegram (including channels and groups).
• Build and execute weekly/monthly content calendars covering both Sports and Casino verticals.
• Creative Execution: Produce high-performing formats including threads, match day posts, odds highlights, polls, memes, short clips, and promotional posts.
• Telegram Operations: Manage pinned posts, welcome flows, moderation rules, and anti-scam messaging.
• Growth Tactics: Execute cross-promotions, shoutouts, micro-influencer deals, community swaps, and partner coordination.
• Cross-Departmental Collaboration: Coordinate with VIP, CRM, and Support teams to route leads and inquiries properly.
• Performance Tracking: Monitor KPIs (joins, reach, engagement, clicks, registrations) and optimize strategies based on data.
• Brand Integrity: Maintain a consistent brand tone and ensure all content complies with internal guidelines.

Requirements:

• 2–4 years in social media or community management roles in iGaming
• Strong understanding of Telegram growth mechanics and X engagement strategies.
• Comfortable with iGaming content (sports betting + casino) and capable of working within fast daily cycles.
• Excellent copywriting skills in English (Arabic proficiency is a plus).
• Basic design or video editing ability (Canva, CapCut, or Adobe basics) is a plus.
• KPI-driven, highly organized, and able to collaborate effectively with multiple stakeholders.