Job Type: Full-Time (Onsite)
Timings: 09:00 AM – 06:00 PM (Mon–Fri)
Location: Gojra (Accommodation & Meals provided for relocation)

About TriVA Global

TriVA Global is a fast-growing digital solutions company specializing in e-commerce growth, AI-powered services, web development, and performance marketing. We help global brands scale through dedicated service pods focused on ROI-driven marketing, automation, and data intelligence.

Our core expertise includes Google Ads, marketplace scaling (Amazon, Shopify), social media marketing, AI solutions, branding, and conversion optimization. We empower businesses with innovative strategies that enhance visibility, maximize conversions, and drive sustainable growth.
About the Role

We are looking for a Media Buyer / PPC Specialist / Performance Marketing who is data-driven, strategic, and hands-on with modern ad platforms. The ideal candidate will own the full lifecycle of paid campaigns — from strategy to execution — with a strong focus on ROAS, scalability, and automation.
Key Responsibilities

• Plan, launch, and scale multi-channel paid campaigns (Google, Meta, TikTok, LinkedIn, YouTube).
• Develop full-funnel strategies (awareness consideration conversion retention).
• Conduct advanced keyword research, audience targeting, and competitor benchmarking.
• Optimize campaigns using data-driven insights, smart bidding, and AI-based strategies.
• Execute A/B testing across ad creatives, copy, landing pages, and audience segments.
• Manage and allocate budgets efficiently to maximize ROAS and CAC targets.
• Set up and manage conversion tracking, pixels, and server-side tracking.
• Analyze performance using GA4, dashboards, and attribution models.
• Collaborate with creative, SEO, and CRO teams for aligned campaign strategies.
• Stay updated with platform updates, privacy policies (iOS updates, cookie less tracking), and trends.
  
  

Required Skills & Qualifications

• 2–4+ years of hands-on experience in Media Buyer / PPC Specialist / Performance Marketing.
• Strong expertise in:
  • Google Ads (Search, Display, YouTube, Performance Max)
  • Meta Ads (Facebook & Instagram)
• Proficiency in Google Analytics 4 (GA4) & Google Tag Manager (GTM)
• Deep understanding of:
  • Campaign structure & bidding strategies
  • Funnel marketing & customer journey
  • Attribution models and tracking
• Strong analytical mindset with ability to interpret and act on data
• Excellent communication skills for onsite collaboration.
  

Preferred Qualifications

• Experience in E-commerce, SaaS, Lead Generation, or Marketplace brands
• Hands-on experience with Shopify / WooCommerce ecosystems
• Knowledge of Conversion Rate Optimization (CRO) and landing page strategy
• Familiarity with CRM tools and marketing automation
• Certifications (Google Ads / Meta Blueprint) are a plus.

Tools & Platforms (Must Have Exposure)

• Google Ads, Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager
• Google Analytics 4 (GA4), Google Tag Manager (GTM)
• Looker Studio / Data Studio (Reporting & Dashboards)
• Hotjar / Microsoft Clarity (User behavior tracking)
• Shopify / WooCommerce (Basic understanding)
• AI tools for marketing optimization (ChatGPT, automation tools, etc.)

What We Offer

• Competitive salary package
• Accommodation & meals for outstation candidates
• Performance-based bonuses & growth incentives
• Learning & development opportunities (AI + advanced marketing)
• Collaborative and growth-focused work environment.

Apply Now

Interested candidates can apply here:
https://www.careers-page.com/triva-global/job/V664V85R

Or WhatsApp your CV:
+92 343 780 3338