Brand Acquisition Specialist

Location: Onsite / Hybrid (Gojra Office)

Contract Type: 3 Months (Extendable based on performance)

Role Overview

We are looking for a results-driven Brand Acquisition Specialist responsible for identifying, engaging, and onboarding brands onto the platform. This is a high-impact commercial role focused on outbound sales, partnerships, and revenue generation through structured brand acquisition.

The role is critical in achieving early-stage growth targets, including onboarding 5 brands in the first month and 10 brands by Month 3, alongside supporting broader user acquisition goals.

Key Responsibilities

1. Brand Acquisition & Sales Outreach

• Identify and target relevant brands, retailers, and service providers aligned with the platform
• Conduct structured outbound outreach via email, LinkedIn, and direct communication channels
• Build and maintain a strong pipeline of potential brand partners
• Pitch platform value proposition clearly and convert leads into onboarded partners
• Achieve and exceed monthly brand acquisition targets (5 10 brands within 3 months)

2. Relationship Management

• Act as the first point of contact for all prospective brands
• Maintain strong follow-ups to ensure conversion from lead to partnership
• Build long-term relationships with onboarded brands for repeat campaigns and engagement

3. Market Research & Targeting

• Conduct competitor and market analysis to identify high-potential brand segments
• Research brand positioning and tailor outreach messaging accordingly
• Identify new verticals and partnership opportunities

4. Campaign Coordination (Post-Onboarding Support)

• Collaborate with Campaign Manager to ensure smooth onboarding of brands
• Collect necessary brand inputs (assets, offers, campaign details)
• Ensure timely handover for campaign execution

5. Reporting & Pipeline Management

• Maintain daily/weekly tracking of outreach, responses, meetings, and conversions
• Provide structured pipeline updates to management
• Share insights on outreach performance and conversion improvements

Key Performance Indicators (KPIs)

• 5 brands onboarded in Month 1
• 10 total brands by Month 3

Outreach activity volume (minimum 80–150 contacts/week)

Conversion rate from lead to meeting and meeting to onboarding 

Pipeline growth consistency and reporting accuracy

Required Skills & Experience

• 2–4 years experience in Business Development / Sales / Partnerships
• Strong background in B2B sales, cold outreach, or agency-style selling
• Excellent communication and negotiation skills
• Ability to handle objections and close deals independently
• Familiarity with CRM tools (HubSpot, Notion, or similar preferred)
• Strong understanding of digital platforms, marketplaces, or SaaS environments (preferred)

Soft Skills

• Target-oriented and self-driven mindset
• Strong follow-up discipline
• Confidence in client-facing communication
• Resilience in rejection-heavy sales environments
• Ability to work in a fast-paced startup environment