Department: Creative

Job Type: Full-Time – Internship

Location: On-site – Lahore, Pakistan

About the Role

Troxis is looking for a creative, proactive, and digitally savvy Social Media Intern to support our social media presence, content development, audience engagement, and digital marketing initiatives.

You will receive structured training and hands-on exposure to social media management, content creation, social media research, trend analysis, copywriting, content planning, performance analytics, and AI-powered content tools.

Key Responsibilities

• Support the planning and execution of social media content across platforms such as LinkedIn, Instagram, Facebook, TikTok, and X.
• Research social media trends, industry topics, competitors, audiences, and emerging content formats.
• Create and assist with social media posts, captions, carousels, short-form videos, Reels, Stories, and other digital content.
• Participate in and appear in social media videos, Reels, short-form content, and other on-camera content when required.
• Assist in developing creative concepts, scripts, and content ideas aligned with company branding and marketing objectives.
• Support community management by responding to comments, messages, and basic audience interactions professionally.
• Track and analyze social media performance, including reach, impressions, engagement, followers, and content performance.
• Prepare basic social media reports and identify opportunities to improve content and engagement.
• Use AI-powered tools such as ChatGPT, Gemini, Claude, Canva, and other relevant tools to support content research, ideation, copywriting, and productivity.
• Maintain consistency in brand voice, visual identity, messaging, and content quality across social platforms.

What We're Looking For

• Fresh graduate/student in Marketing, Mass Communication, Media Sciences, Business Administration, Digital Marketing, Communications, or a related field.
• 0–6 months of experience in social media, content creation, digital marketing, or a related area; internships and academic projects are welcome.
• Strong interest in social media, digital marketing, content, branding, and online trends.
• Genuine enthusiasm for creating social media content and willingness to appear on camera for company videos and social media content.
• Comfortable speaking on camera and presenting ideas in a natural and engaging manner.
• Creative mindset with the ability to generate fresh and engaging content ideas.
• Basic understanding of major social media platforms and their content formats.
• Ability to work in a fast-paced environment and manage multiple tasks.

Good to Have

• Experience creating, recording, or editing short-form social media videos.
• Familiarity with Canva, CapCut, Adobe Express, or similar content creation tools.
• Basic understanding of social media analytics and platform insights.
• Familiarity with content calendars, hashtags, SEO, and digital marketing concepts.
• Experience creating Reels, TikToks, short-form videos, carousels, or other visual content.
• Familiarity with AI tools for content research, ideation, copywriting, and content creation.

What You'll Gain

• Structured training in social media management, content strategy, digital marketing, and brand communication.
• Hands-on experience managing content for real-world business social media platforms.
• Experience creating and participating in professional social media video content.
• Experience using modern AI and digital tools to improve content creation and marketing productivity.
• Exposure to real-world marketing campaigns, employer branding, audience engagement, and digital growth initiatives.