Comms & Marketing Specialist

Key Responsibilities:

Product Communications & Content Management

Plan, write, and manage product communications across all programme channels.

• Develop communication plans, key messaging, and product value propositions for the Resiliency Programme.
• Draft and publish monthly product updates, release announcements, newsletters, and FAQs, translating technical platform updates into clear, user-friendly language.
• Manage portal content, non-technical copy, and value statements on the Developer and Products portals.
• Maintain communication calendars, templates, content repositories, and stakeholder distribution lists.
• Ensure all communications comply with client branding, accessibility, governance, and security guidelines.
• Track engagement metrics across channels to review message reach and refine future communications.

2.2. Incident & Operational Communications Governance

Provide editorial guidance and maintain standard communication templates for incident and operational notices.

• Review incident advisories and operational announcements written by incident & ops teams to ensure clarity, professional tone, and alignment with client standards.
• Create and maintain standardized incident and maintenance communication templates for incident & ops teams to use for drafting during service events.
• Maintain standardized templates aligned with client brand and visual identity standards for operational teams to execute during service events.

2.3. Engagement, Events & Adoption

Support agency enablement, community participation, and product adoption through structured communications and event content.

• Provide enablement support by producing presentation decks, session materials, and promotional copy for enablement sessions, webinars, workshops, and office hours.
• Create event content, such as draft presentation decks and written materials for client conferences, showcases, roadshows, and external engagement forums.
• Draft follow-up communications, written announcements, and messaging materials to support engagement teams working with agencies.
• Identify and write agency case studies and success stories to demonstrate product value and encourage whole-of-government adoption.

What We Are Looking For:

Technical Skills

• Excellent written and verbal communication skills in UK English, with the ability to explain technical concepts simply without using heavy marketing jargon.
• Experience in planning and writing multi-channel communications (e.g. EDMs, Telegram, Slack).
• Experience in planning and facilitating virtual enablement events, webinars, or workshops.
• Strong organisational skills and stakeholder management abilities to work effectively alongside Product Managers and Engineering leads.

Behavioural Expectations

• Able to work independently with minimal supervision and guidance
• Proactively identifies and addresses issues, knowing when to escalate
• Adapts to changing priorities effectively
• Collaborates constructively with peers and stakeholder
• Contributes positively through knowledge sharing and openness

Education & Experience

• Bachelor's degree in Communications, Marketing, Mass Communication, or equivalent experience.
• Proven experience in product marketing, developer comms, or tech communications, preferably within a government or technology environment.