Job Description:
Job Summary
The Associate Director, Sponsorships plays a leadership role in managing event sponsorship strategy, execution, and partner relationships. Reporting to senior leadership, this position oversees sponsor management for large-scale events and serves as a primary point of contact for key advertising partners. The role requires strong cross-functional collaboration to ensure seamless integration of sponsorship activations while delivering best-in-class client service.
This is a hybrid work position.
Key Responsibilities
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Partner with the Sponsorships team on presale strategy, sponsorship acquisition support, and partner ideation
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Serve as the day-to-day lead and trusted contact for key sponsors and top advertisers
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Lead planning, coordination, and onsite execution of sponsor activations
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Anticipate client needs and proactively manage challenges with solution-oriented decision-making
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Collaborate with Sales and Marketing teams to respond to RFPs and develop strategic event proposals and sales materials
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Coordinate with marketing and operations teams to ensure seamless sponsor integration across events and touchpoints
Qualifications
Education:
Bachelors degree preferred in marketing, communications, or related field; equivalent experience considered
Experience:
7+ years of experience in event marketing, sponsorship management, or special events, preferably in media, agency, or publishing environments
Skills & Abilities:
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Strong understanding of experiential marketing and event production processes
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Excellent written and verbal communication skills with ability to engage senior-level stakeholders
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Client-focused mindset with strong relationship-building skills
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Highly organized with strong project management capabilities
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Ability to manage multiple projects and meet deadlines under pressure
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Collaborative and self-directed work style
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Flexible schedule with ability to travel and work evenings or weekends as needed