VP, Medical Business Development (Sales)

Job Title: VP, Medical Business Development

Location: Lehi, Utah (Hybrid)

In this role, you will be a doer, builder, and strategist to drive new market expansion into the medical space. You will have a massive impact within the business's bottom line. Youll break-into the healthcare market for VIBE as an ICP target sales motion. This job will be building the network, breaking into small to mid-sized clinics to sell VIBE products at scale.

What Youll Do

• Develop & launch the GTM strategy for healthcare business development
• Land the first two accounts, validating product market fit, and then expanding.
• Own sales execution for SMB clinics (50500 providers) in Utah and surrounding markets.
• Run the end-to-end sales cycles: Prospecting demos pilots expansion.
• Build strong relationships with Medical Directors, Practice Administrators, and Compliance Officers.
• Lead pilot deployments of our Clinic Starter Kit (device + SaaS bundle) and expand wins into full contracts.
• Work with partners (MSPs, EHR resellers like athena/NextGen/eCW) to generate pipeline.
• Provide direct customer feedback to product/leadership to sharpen positioning.
• Long term grow the medical sales team, developing compensation structure, trainings, and hiring.

What Were Looking For

• 8+ years of experience in the medical spaces

• Operations, sales, and/or business development experience in medical SaaS / healthtech (EHR add-ons, telehealth, RCM, or ambient scribe).
• Proven track record selling into community or specialty clinics (not just enterprise hospitals).
• Knows how to run fast pilots with clinical champions and expand accounts.
• Comfortable with solution selling and explaining compliance/ROI to practice admins.
• Local to Utah, with ability to meet customers in person and support early deployments.