Channel Enablement Specialist

Channel Enablement Specialist

Location: Lehi, Utah - HYBRID

Position Summary

We are seeking a Channel Enablement Specialist with experience supporting channel partnership marketing and operations functions in a growing startup. This role will be a builder, doer, and will have a direct impact on the channel function here at VIBE.

Key Responsibilities

• Provide partners with enablement assets: price books, installation guides, demo scripts, troubleshooting kits.
• Contribute to and execute on the partner program (tiering, Deal Registration, incentives).
• Run partner onboarding and training workshops; manage MDF (Market Development Funds) and joint marketing.
• Coordinate with Sales and Product Marketing to ensure partners are fully supported.
• Build strong relationships with channel partners and distributors, acting as the go-to for all questions and needs.
• Own metrics: channel-sourced pipeline, active partner count, partner satisfaction, first-deal success rate.

Core Requirements

• 3+ years channel enablement/support/marketing experience in AV/IT hardware or SaaS.
• Strong desire to learn and grow in the enablement space doing things like creating enablement playbooks, certification programs, and joint GTM campaigns.
• Strong project management and partner relationship skills; ability to manage multiple partners concurrently.
• Comfortable operating in a startup environment while bringing structure and process from larger ecosystems.