New York, New York, United States

Account Based Marketing Manager REMOTE

 Job Description:

Our client, an innovative AI-driven startup in the insurance software industry, is on a mission to make insurance more efficient, equitable, and accessible for all. Their platform, only an AI-native solution spanning the full policy lifecyclehelps insurers deliver affordable coverage while addressing today's most pressing risks, including climate change, cyber threats, and social inflation.

By embedding intelligence directly into workflows, the platform enables underwriters to identify high-value opportunities faster, streamline submissions, and improve portfolio performancedriving better outcomes across the business.

Position: ABM (Account-Based Marketing) Manager

In this role, you'll design and execute 1:1 and 1:few ABM programs that align with sales goals and engage decision-makers throughout the buyer's journey. You'll oversee account selection and planning, collaborate across teams to deliver tailored content, and manage campaigns across channels, including email, personalized ads, events, and intent data platforms.

Key Responsibilities:

  • Develop targeted ABM strategies to influence key accounts and accelerate the sales cycle
  • Partner with content and sales teams to craft personalized campaigns and messaging
  • Track performance metrics, analyze results, and optimize campaign effectiveness
  • Drive cross-functional alignment between Marketing, Sales, and Customer Success

Requirements:

  • 5+ years of experience managing integrated B2B marketing campaigns (REQUIRED), ideally in SaaS or tech
  • Proven success managing integrated campaigns (webinars, digital, social, events)
  • Strong project management and collaboration skills
  • Familiarity with the technology or insurance sales cycle
  • Genuine interest in the insurance and fintech landscape

This is an excellent opportunity to join a fast-growing, mission-driven startup where marketing and technology meet to reshape how the insurance industry operates.

  Required Skills:

Marketing