About the job Senior UA Manager (Ad Networks & DSPs)
The Company
We are a fast-growing, dynamic B2C mobile gaming startup dedicated to creating next-generation, captivating gaming experiences. Driven by a passion for innovation and entertainment, we build high-engagement products that thrill players globally. Operating in a fast-paced and collaborative environment, we empower our teams to push boundaries and shape the future of gaming.
The Role
As a Senior User Acquisition Manager, you will drive our global growth engine by scaling high-volume campaigns across advanced marketing channels. You will take full ownership of performance marketing strategies, turning complex data insights into high-impact user acquisition funnels. This is a high-impact position where your expertise will directly influence our market footprint and scaling trajectory.
Description
- Hands-on management and optimization of large-scale paid campaigns across DSPs, SDK networks, and rewarded video channels to consistently meet and exceed performance KPIs.
- Develop, refine, and execute data-driven user acquisition strategies that align with aggressive product growth milestones.
- Build, maintain, and leverage strategic relationships with key industry stakeholders, publishers, and marketing partners to uncover unique growth opportunities.
- Continuous analysis of performance marketing data to evaluate content effectiveness, monitor ROI, and identify areas for funnel optimization.
- Collaborate closely with the creative team to conceptualize, test, and iterate on high-converting visual assets based on performance data.
- Work cross-functionally with Product, BA, and BI teams to align on performance metrics, refine targeting, and optimize the post-install user journey.
- Conduct continuous market research and user behavior analysis to identify emerging trends and systematically test new acquisition channels.
Requirements
- 2+ years of hands-on experience as a User Acquisition Manager or Media Buyer specifically within the mobile gaming industry.
- Proven track record of managing substantial marketing budgets and scaling campaigns across multiple digital platforms.
- Exceptional analytical and quantitative skills, with a demonstrated ability to synthesize complex data sets into actionable recommendations.
- Advanced proficiency in Microsoft Excel.
- Experience writing and executing SQL queries - advantage.
- Strong leadership and project management capabilities with a proactive, solution-oriented mindset.
- Superb communication and interpersonal skills, with a natural ability to collaborate across diverse internal teams.