Creative Strategist Paid Ads

Location: Remote (8 hours/day, any timezone)
Employment Type: Full-time, B2B Contract
Salary Range: $4,000 

About the Client

Our client operates multiple fast-growing e-commerce brands in beauty, lifestyle, and consumer goods. They are seeking a highly skilled Creative Strategist to drive high-performing ad creatives for paid campaigns across social media platforms.

About the Role

As a Creative Strategist, you will lead the creative direction for paid advertising campaigns, collaborating closely with media buyers, video editors, and graphic designers. Your role is to create ads with purpose, ensure quality and consistency, and optimize creative performance based on data and market trends.

You will work on Monday.com and Slack to manage briefs, tasks, and feedback loops efficiently. This role requires someone who is analytical, highly creative, fast-working, and perfectionist, capable of maintaining the highest standards of ad quality.

Key Responsibilities

• Creative Strategy & Planning

  • Research winning ad concepts using Ads Library, AfterLib, spy tools, TikTok, Reels, YouTube, etc.

  • Adapt successful ad concepts to our brand identity and campaigns

  • Create detailed creative briefs for video editors and designers, including reasoning, inspiration, and structure

• Collaboration & Feedback

  • Provide precise feedback to designers and editors to ensure ads match the intended vision

  • Work closely with media buyers to understand campaign objectives and optimize creative performance

  • Participate in continuous feedback loops to improve ad iterations and performance

• Content Sourcing & Management

  • Find and organize relevant content from online sources, storing it in platforms like Frame.io or Google Drive

  • Identify key moments in video content to be used in ads (e.g., seconds 27)

  • Ensure fast-paced, attention-grabbing ad sequences (24 seconds per shot)

• Performance & Analysis

  • Track testing data to ensure ads are purposeful and effective

  • Avoid unnecessary testing and focus on strategies that improve results

  • Analyze ad performance to inform future creative iterations

Requirements

• Proven experience as a Creative Strategist or similar role for paid ads

• Strong understanding of social media advertising across Meta, TikTok, and other platforms

• Ability to create high-performing, fast-paced video and static ad content

• Analytical mindset and ability to interpret testing data

• Exceptional communication skills and teamwork mentality

• Perfectionist attitude with strong attention to detail

• Highly organized and able to manage multiple briefs and creative projects simultaneously

What We Offer

• B2B contract with a salary range of $4,000 

• Fully remote role, 8 hours/day from any timezone

• Opportunity to work with multiple high-growth e-commerce brands

• Creative freedom to influence paid ad campaigns and outputs

• A performance-driven environment where your work directly impacts brand growth