Social Media Growth Strategist (LinkedIn-Focused)

We are seeking a strategic, results-driven Social Media Growth Strategist to design and guide a plan to scale a personal brand's LinkedIn presence from approximately 4,000 to 40,000 followers within a six-month period. This role focuses on strategy, analysis, and direction rather than daily posting execution.

The ideal candidate brings proven experience growing social media accounts, a strong understanding of LinkedIn's ecosystem, and the ability to translate ideas into a clear, actionable growth roadmap.


Key Responsibilities

• Develop and present a detailed growth strategy to scale a LinkedIn account from 4K to 40K followers
• Analyze the current account, audience, and content performance
• Identify content, engagement, and distribution tactics to accelerate organic growth
• Recommend optimizations for time allocation, tools, and support resources (e.g., VA execution)
• Define clear KPIs, milestones, and timelines for success
• Explain the how and why behind strategic recommendations
• Provide guidance on sustainable, repeatable growth systems
  

Required Skills and Qualifications

• Proven experience growing social media or personal brand accounts (LinkedIn preferred)
• Strong strategic and analytical thinking
• Deep understanding of content positioning, audience behavior, and platform mechanics
• Ability to communicate strategies clearly to founders or leadership
• Comfortable being challenged and defending recommendations with data and logic
• Results-focused mindset with attention to long-term brand integrity
  

Ideal Candidate Traits

• Strategic, not tactical-only
• Curious and data-informed
• Confident presenting ideas and recommendations
• Comfortable working with founders or executives
• Focused on sustainable, ethical growth over shortcuts