Content Marketing

Job Highlights

• Create content for a variety of platforms.

• Develop content strategies and initiate new ideas.

• Social media trend creativity.

• Proven experience in content marketing.

• Content Analytics

Job Description

• Manage content calendars and ensure that the content remains consistent across all platforms.

• Write, review, edit, and update content for company websites, marketing materials, and social media (owned channels).

• Tailor content to target specific audiences and focus on trending topics.

• Conduct keyword research and use SEO guidelines to optimize content.

• Analyze digital data to draw key recommendations around website optimization

• Track consumer and content analytics and generate reports and presentations.

• Research industry-related topics and identify customer needs and recommend new topics to find new interesting content.

• Coordinate with design teams to illustrate contents.

Qualifications:

• Bachelors Degree in Digital Marketing, Marketing, Business Administration, Mass Communication, Arts or similar field.

• Experienced 1-3 years in Digital Marketing or related field.

• Demonstrated excellence in writing, proofreading, and editing.

• Experience in digital media channels reporting and insights.

• Ability to understand historical, current, and future trends in the digital content and social media space.

• Understand customer motivation to buy a product or service and the role of media channels.

• Broad knowledge of media channels.