To become Southeast Asia's largest integrated used car e-commerce platform and transform the region’s used car industry through trust, transparency, and technology.
To provide our customers with peace of mind through the entire lifecycle of their pre-owned vehicle ownership experience (buy, own & sell).
We exist to serve our customers and would not exist without them. We understand that our customers are buyers and sellers, individuals and businesses, and we understand each customer's needs, wants, and value to our business. We know that superior customer experience drives sustainable business and long-term profitability. We make important decisions with our customers in mind and always prioritize customer experience over short-term results.
Trust & Transparency
We trust each other and know that our everyday actions and decisions create the trust others place in us. We know that trust is carefully earned, and that broken trust takes long to rebuild. We understand that honesty and transparency are key to building trust, both internally and externally.
Ownership & Accountability
We don’t just identify problems, but help solve them, even if the scope falls outside of our job description or requires cross-functional collaboration. We take accountability for our results and hold others accountable for theirs. We understand that results matter. We ensure that our work has clear objectives, output is measurable, and we always close the loop. We are honest with ourselves and others, even if the results are not what we had hoped for.
Respect & Professionalism
We respect our customers, each other, and ourselves. We treat others as we would expect them to treat us, with empathy, courtesy, and respect. We are professionals in everything we do and always strive to represent ourselves and our company in the best possible manner.
Innovation & Learning
Innovation creates sustainable advantages and must be at the core of everything we do. We understand that innovation can be risky and that successful innovation is often preceded by failures. Speed matters. Many decisions and actions are reversible and do not need extensive analysis. We value calculated risk taking and are not afraid to
fail as long as we learn from our failures. We strive to fail fast and fail forward, always aiming to generate learnings to improve future decisions.
Technology & Data
Technology & data are at the very core of what we do. We strive to support every process through technology and use technology, not additional headcount, to find solutions to our everyday challenges, both big and small. We know that data is the lifeblood of our business and that every decision should be supported by the best available data.
Every voice counts and great ideas can come from anywhere and anyone. We are not afraid to speak up and challenge the status quo, even if doing so can feel uncomfortable. We are not afraid to disagree and debate, but once a decision has been made, we commit to it fully and move forward.
We accomplish more with less. Resources are always limited and we need to prioritize our investments based on the potential return and overall impact on our business. We are not afraid to invest smartly where it matters, but refrain from needless spending. Efficiency and scalability are key to growth. A successful company is not built by increasing headcount or fixed expenses.
Humility & Teamwork
Attitude matters. Be hungry, but stay humble. Don’t stop learning, and don’t be afraid to learn from others. Always challenge yourself and try to learn things outside your comfort zone. Strive for continuous improvement and remember that the journey is long. You will need others along this journey, and others will need you, so learn to build strong relationships and pay it forward. Always remember that individual achievements are meaningless if we fail as a team.